Beyond the Dashboard

Bridge the gap between measurement and action.

Organizations have never had more data, more dashboards, or more reporting tools—yet decisions still get made on gut feel, anecdote, or the loudest voice in the room.

In this practical guide, KPI-expert Bernie Smith shares his approach to connecting KPIs to real decisions and measurable improvement, including how to:

• Make dashboards useful instead of acting as “wallpaper”.
• Select metrics that people actually trust and act on.
• Define clear responses when a KPI moves.
• Design targets that encourage the right behaviors.

About the author: Bernie Smith coaches businesses to develop meaningful KPIs and present their management information in the clearest possible way. Smith has worked with major organizations including UBS, Tesco Bank, RSA, and many others.