Priorities changed quickly for companies in 2020, but have those changes led to more permanent approaches to business? Yes and no.
According to our latest survey of 148 respondents from across a variety of industries, many executives are refocusing on business fundamentals in the year ahead—with the wind of optimism at their backs.
Watch the first session of our New Age of Growth series, as we explore these findings and other leading strategies including:
- Top priorities for marketing in support of new customer acquisition.
- Spending rebounds in technology, talent and capital expenditures.
- Continued focus on ecommerce and digital marketing efforts.
- Remaining concerns around supply chain stability.